How can you use the NoFollow tag
The rel=nofollow can be used by text links (with or without an anchor text) and an image on the left. Take a look at our example for a text link :
<a href://www.testdomain.com/page.html">Visit this website</a>
After adding this tag it will look like the following :
<a href://www.testdomain.com/page.html" rel="nofollow">Visit this website</a>
If the Google Spider sees this tag it will :
- NOT follow this link. It won’t mean that your page can’t or won’t be indexed but this isn’t because of the rel=nofollow link. All other links that link to your page (without the nofollow) will be followed.
- add NO value to the link in relation to the Page Rank. Page rank is nothing more than how other sites validate external sites to your website. The more votes (or links) are placed to your page, the more change you get being placed higher in the SERPS. The rel=nofollow avoids that the link gets a vote. More about links and the power of linking was reviewed earlier.
- add NO value to the anchor text. If you link to a page with keywords that appear on that page and in the title, it WILL add more value to that link, so that is the best way to get more links. With this tag Google will not add any value to the anchor text.